Architect of Jaguar’s woke rebrand is fired, escorted from building

Architect of Jaguar’s woke rebrand is fired, escorted from building

by WorldTribune Staff, December 5, 2025 Real World News In early 2025 Jaguar completed a woke rebrand which saw the focus of the luxury auto company shift to all-electric, a new “Copy Nothing” philosophy, a minimalist “Jr” monogram, no cars shown in launch ads, and concentrating on selling fewer, more expensive vehicles to younger buyers. […]